Privacy Notice
As an operator of luxury vacation rentals, Boutiq, Inc. and our affiliates (collectively, “Boutiq,” “we,” or “us”) respect your privacy and are committed to protecting your Personal Information. This Privacy Notice describes the types of Personal Information we collect and our practices for using, maintaining, sharing, and protecting it. It also describes the rights and choices you may have with respect to your Personal Information and how you may contact us about our privacy practices. 

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This  Privacy Notice applies to any and all websites, products, services, and mobile applications owned or operated by Boutiq (the “Services”). It does not apply to the collection and use of certain employment-related information. If you are a current or former Boutiq job applicant, employee, owner, director, officer, or contractor, please Contact Us for the appropriate policy.

When using our websites, you may choose to interact with features from third parties that operate independently from Boutiq, such as social media widgets and links to third-party websites. Boutiq has no control over and is not responsible for the privacy practices of such third parties. This Privacy Notice does not apply to the extent Boutiq does not own or control any linked websites or features you visit or use. We recommend that you familiarize yourself with the privacy practices of these third parties.

1. Types of Personal Information
“Personal Information” means any information relating to an identified or identifiable individual. Examples of Personal Information Boutiq may collect include:

• Payment information (credit card and other payment card information)

• Personal contact information (name, nickname, gender, mailing address, email address, phone number) for both the person making the booking and, when provided, for other guests identified as part of the booking process.

• Business information (office location, business contact information, department, job title/description, professional bio)

• Log-in credentials (username, password)

• Usage details (log-on activity, search terms, views, clicks, downloads, Boutiq-related preferences, lead submission information)

• Technical details (IP address, geolocation information, cookie/session IDs, authentication information, browser type/version, operating system/platform)

• Any other information you or other Boutiq customers may upload or enter into the Services

 

2. Collection of Personal Information
Boutiq may collect Personal Information using the following methods:

• Directly from you when you provide it to us (direct communications, information you enter into web forms, subscription agreements, and contracts or submit to the Services)

• Through your participation in surveys, promotions, and contests

• Boutiq’s internal customer relationship management system and databases

• From third parties, such as analytics and email marketing service providers

• Researching or scraping public websites where permitted by the Terms of Use (company websites, search engines, social media)

• Automatically through tracking technologies (cookies, web beacons, log files), including over time and across third-party websites or other online services

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3. Use of Personal Information
We may use your Personal Information for the following purposes:

• Communicating with you

• Providing you with the Services

• Authenticating use, detecting potential fraudulent use, and otherwise maintaining the security of the Services

• Developing, testing, improving, and demonstrating the Services

• Creating and maintaining a customer relationship management system, guest lists, and invitation lists for Boutiq events

• Carrying out our legal and contractual obligations and enforcing our rights, including billing and payment processing

• Anonymizing and aggregating information for analytics and reporting

• Advertising, marketing, and selling the Services, including linking together or merging Personal Information with other Personal Information so that we may better understand your needs and inform about or otherwise deliver our Services and those of our partners

• Short-term transient use

• For any other purpose with your consent

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4. Disclosure of Personal Information
We may disclose Personal Information:

• To affiliates and other entities within Boutiq’s group of companies, distribution partners, and service providers

• To third parties when you use a third party feature in our Services

• To enforce or apply our Terms of Use and other agreements or comply with any court order, law, or legal process, including government or regulatory requests

• To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Boutiq’s assets

• If we believe it is necessary to protect the rights, property, or safety of Boutiq or other

• For any other purpose disclosed by us when you provide Personal Information

• With your consent, such as when you choose to provide your information to third parties

• We may also disclose de-identified information without restriction. Note that if you make any Personal Information publicly available on the Services, anyone may see and use such information.

 

5. Security of Personal Information
Boutiq implements security safeguards and uses best efforts to protect your Personal Information.
 

6. Retention of Personal Information
Boutiq generally retains records only as long as necessary and as required for our business operations, for archival purposes, and/or to satisfy legal requirements.
 

7. Manage Your Personal Information
You may manage your Personal Information by making certain choices. If you believe that any Personal Information you have provided to us is out-of-date or inaccurate, you may review and correct such information by Contacting Us. You may also have additional rights detailed below depending on where you live. As a security precaution, we may need to request information from you to help us confirm your identity when exercising a right related to your Personal Information.
 

8.  Privacy Notice Changes
This  Privacy Notice may be updated periodically to reflect changes in our privacy practices.
 

9. Contact Us
For questions, requests, or concerns about our services, please email us at: [email protected].